Privacy Policy

Effective Date: 11/26/2025
Website: cabracesriverside.com

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1. Introduction

California Braces Riverside (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal and health-related information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit cabracesriverside.com.

By using this website, you consent to the practices described in this policy.

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2. Information We Collect

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Personal Information

When you interact with our website, we may collect:

• Name

• Email address

• Phone number

• Appointment details

• Any information you voluntarily submit

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Health Information (HIPAA Notice)

If you submit health-related information through our website (e.g., orthodontic concerns, treatment interest), such information may be considered Protected Health Information (PHI) under the Health Insurance Portability and Accountability Act (HIPAA).

While we take reasonable precautions, submitting PHI through online forms is done at your own discretion.

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Non-Personal Information

We may automatically collect:

• IP address

• Browser type

• Device information

• Pages visited and time spent on site

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3. How We Use Your Information

All information collected is used for the following purposes:

• To contact you regarding inquiries, consultations, or appointments

• To provide services and customer support

• For marketing and promotional purposes, including offers, reminders, and updates

• To improve website functionality and user experience

• To comply with legal and regulatory obligations

By submitting your information, you expressly consent to being contacted via phone, email, and text message for both service-related and marketing communications.

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4. SMS & Text Messaging Policy (TCPA Compliance)

By providing your phone number, you agree to receive text messages (SMS/MMS) from California Braces Riverside, which may include:

• Appointment reminders

• Follow-up messages

• Promotional offers and marketing content

Message frequency may vary.

• Message and data rates may apply

• You can opt out at any time by replying STOP

• For help, reply HELP or contact us directly

Your consent to receive text messages is not a condition of purchase or treatment.

We comply with applicable regulations including the Telephone Consumer Protection Act (TCPA).

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5. Sharing of Information

We do not sell or rent your personal information.

We may share information only:

• With trusted third-party service providers (e.g., scheduling systems, CRM, marketing platforms)

• When required by law or to protect our rights

Any third-party partners are expected to maintain appropriate confidentiality and security standards.

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6. Cookies, Tracking & Advertising

We use cookies, pixels, and similar tracking technologies to improve your experience and deliver relevant advertisements.

This may include tools from:

• Google (Google Ads, Google Analytics)

• Meta Platforms (Facebook & Instagram Ads)

These tools may track your interactions with our website to:

• Measure ad performance

• Deliver targeted advertisements

• Retarget visitors across platforms

You can control cookie preferences through your browser settings or opt out via:

• Google Ads Settings

• Meta Ad Preferences

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7. Data Security

We implement reasonable safeguards to protect your personal and health information. However, no online transmission is completely secure.

For sensitive health information, we recommend contacting our office directly by phone.

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8. Your Privacy Rights (California Residents)

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), including:

• The right to request access to your data

• The right to request deletion of your data

• The right to know how your data is used

To exercise these rights, please contact us using the information below.

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9. Third-Party Links

Our website may contain links to external websites. We are not responsible for their privacy practices.

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10. Children’s Privacy

We do not knowingly collect personal information from children under 13 without parental consent.

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11. Updates to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.

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12. Contact Us

California Braces Riverside
301 Alessandro Blvd, Suite 3B
Riverside, CA 92508

Phone: 951-789-1888
Email: california-braces@att.net